The first cab off the rank is the first episode of series five of Sons of Anarchy, which will air on Foxtel’s Showcase channel from 3.10pm tomorrow, two hours after its US premiere.
This month, Foxtel will also launch Grimm’s second season on FOX8 only 36 hours after the US and Boardwalk Empire’s second season on the Showcase channel 48 hours after the US.
Um, the second season of Grimm started in August. And the second season of Boardwalk Empire was out 12 months ago. This is not fast tracking.
In October, Foxtel will launch Gossip Girl’s sixth season on FOX8 within 12 hours of airing in the US, The Walking Dead’s third season on FX 33 hours after the US, Dexter’s seventh season on Showcase three days after the US and new episodes of The Vampire Diaries and Hart of Dixie within seven days of the US.
Errr, still not fast tracking.
Foxtel will also use the “express from the US” campaign to launch two new marquee shows from its US studio output deals.
Well I am sure that will make them feel nice. But this is still a whole bunch of fail and will do fuck all to stop piracy. Especially considering Foxtel is too pricey and full of ads. We need Hulu!